Fabletics Brings Life to Athleisurewear

The athleisurewear company, Fabletics, provides people with the opportunities that they need to make sure that they are getting the clothes that will help them feel better while they are working out. While the main goal of the company is to sell clothes to women who want to look good while working out, they also have a strong message of empowering women, promoting industry disruption and making sure that people have convenient options for their own shopping experience. All of this has set Fabletics apart from their competitors and has made them number one in the game that they are winning at.

 

A message of empowerment is important and Fabletics has been able to do that with everything that they have. The company has strong leaders, like Kate Hudson, who want to see women succeed. They also have a lot of different messages that are close to the ideas that the original founders of the company had. It has made things much easier for women who want to purchase from a company that is run by women and was created for women. Those who shop with and support the idea behind Fabletics are empowered with the message of the company.

 

In the past, there were many places for women to buy athletic wear and many places for women to buy leisurewear. These were things that people could do anytime that they wanted but there were not many places that sold a combination of both. Fabletics now offers a combination of both of these types of clothing. Not only does the company have something for every woman but they also have created a great way to shop for people who want to have cute athletic clothing. The options that they have are functional and fashionable for women of many different sizes.

 

Women are shopping differently than they did 10 years ago and Fabletics knows about that. They have worked to make sure that they can help women get what they need by making the shopping experience more convenient. Fabletics has made it easy for women to get exactly what they want. After taking a simple style quiz, they are then assigned a personal stylist. The stylist finds outfits that match their needs perfectly and Fabletics sends boxes out each month with the clothing that they chose. Now, though, people can also purchase individual outfits from Fabletics using the Amazon market style shopping.

Black Friday week is still going strong! Shop the sale in stores and online. (Link in bio)

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How Bob Reina’s Talk Fusion is Increasing Customer Engagement and Marketing Returns

Founder of Talk Fusion, a media firm on the leading edge of video marketing, Bob Reina has been changing the way that online-marketers reach their prospective customers and increasing their campaign returns in the process. Learn more: http://www.superbcrew.com/talk-fusion-delivers-award-winning-video-communication-products-and-video-marketing-solutions/

 

Motivated by frustration he experienced while trying to attach a video to an email he was sending from his AOL account, Reina saw the potential in meeting a need that was largely unfilled by available business solutions. Beginning with the founding of Talk Fusion in 2007, the mission he has set for his firm’s offerings has been primarily to help people achieve their goals. Learn more: http://www.pr.com/company-profile/employees-biography/82120-1877

 

Reina’s vision builds on marketing research that demonstrates the connection between video content and increased user engagement. Study after study reaffirms a strong consumer preference for story and for video content over plain text. In some cases, as high as a 97 percent increase in purchase intent is realized as a result of adding video to a marketing campaign.

 

Talk Fusion products build upon several success factors related to video: https://www.youtube.com/watch?v=73t_xeZFmIQ

 

Establish Trust

  • Establish TrustVideo gives businesses the opportunity to allow customers to experience the personal dimension of the company and its offerings, in a way that plain copy does not. It provides customers valuable validation of the business’ integrity and commitment.

 

Video gives businesses the opportunity to allow customers to experience the personal dimension of the company and its offerings, in a way that plain copy does not. It provides customers valuable validation of the business’ integrity and commitment.

 

  • Punctuate Calls to ActionThe rich content experience that comes from video has consistently demonstrated to be much more effective at motivating consumers than techniques that make plain text stand out.

Punctuate Calls to Action

 

The rich content experience that comes from video has consistently demonstrated to be much more effective at motivating consumers than techniques that make plain text stand out.

 

  • Utilize Power of Storytelling Video provides a multi-sensory advertising approach that allows customers to experience brand messages in a consumer-preferred story format. Video content is a natural fit that meets the needs of marketers that constantly find themselves looking for ways to make their products and brands stand out and increase consumer’s memory and awareness of their messages.

Utilize Power of Storytelling

 

Video provides a multi-sensory advertising approach that allows customers to experience brand messages in a consumer-preferred story format. Video content is a natural fit that meets the needs of marketers that constantly find themselves looking for ways to make their products and brands stand out and increase consumer’s memory and awareness of their messages.

 

 

About Bob Reina

 

A former member of the Tampa Bay law enforcement, Bob Reina founded Talk Fusion in 2007 to provide a means to assist businesses and individuals with reaching their audiences with video content.

 

Talk Fusion’s product lines provide video delivery solutions to universities, charities, sports teams, businesses and individuals.

Alexandre Gama As An Intellect

Alexandre Gama is a very uniqe and creative individual. He has worked in many creative fields and gained a ton of recognition and awards for his various works. Alexandre Gama graduated from the Armando Alvares Penteado Foundation. Using his two degrees in advertising and communications, he opened up his own advertising firm called Neogama. After only being open for a single year, Gama succesfully won his company a Lion from the Cannes Festival. This was the first time ever that a company that young was able to receive such an award. Over the years, Neogama has won titles such as “Agency of The Year” and recieved two more Lions from the Cannes festival in 2003.

Aside from Neogama, Alexandre Gama has won many awards apart from his company. He has been called one of the most influential businessmen in Brazil in 2006, one of the top leaders, and even Agency Director of The Year. He has also recieved recognition for being one of the top three advertisers in his country and is well known for his rolling rock alcohol campaign.

Other than advertising and communications, Alexandre Gama has also tried his hand in the music and art industry. He created a music project called VIOLAB. This was a music project ment to target and showcase the very talented Brazilian artists for the world to see. It included a record label, a recording studio, and even its very own YouTube channel.

David McDonald, Director Of OSI International Foods Limited

Born and raised on a farm in northeast Iowa, David McDonald was a graduated from Iowa State University in 1998. He was awarded a bachelor’s degree in animal science from the University he attended. Besides, he is a receiver of the Wallace E. Barron Outstanding Senior award.

David McDonald OSI Group was very much involved in exploiting resources to improve the lives of Iowa state residents. Consequently, he was a lively associate of the Agricultural Entrepreneurship Initiative. In 2011, David with a group of students arranged a visit to OSI amenities situated in China. Later, a student who was in his company had been employed in the similar place at OSI with him.

When Mr.David McDonald graduated, he began his profession with OSI industries located in Chicago. For the time he has been in the company he has worked his way up to turn into President and Chief operating officer.

Mr. David McDonald has also served in diverse capacities, for example, he served as Chairman of North American Meat Institute. He has been Independent Director at Marfrig Global Foods since 2008. Mr. McDonald, also known as Dave, serves as Director of OSI International Foods Limited.

David McDonald says that OSI group partners with its clients on the products they require to grow their industries. While consumers of the product become more refined and demanding, there is necessitate producing what they want.

OSI Group engages equipment manufacturers frequently so as to increase processes that assist in food quality and safety. Some of the equipment includes machines with built-in-X-ray equipment that is capable of detecting foreign particles. Some devices also help in monitoring growth of products.

David McDonald the President of OSI Group also explains that they vigorously engage customers frequently. Such relations offer them a platform to share the solutions they require to provide and the areas that they want to pursue.

OSI group obtained Baho Food, a Dutch manufacturer that focuses on foods, snacks and deli meats. Mr. David G. McDonald said introducing of Baho Food to their OSI Europe business gave OSI a better visibility in Europe. The company’s assortment of products and brands had complemented OSI’s current processing potential. Their competence to serve better the growing needs of their customers was also improved.

Read more: OSI Acquires UK’s Flagship Europe